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Tobacco companies changed design of cigarettes without alerting smokers

Researchers call to require complete disclosure from tobacco companies of changes made to cigarettes

A new study from Harvard School of Public Health (HSPH) researchers shows that tobacco manufacturers have continually changed the ingredients and the design of their cigarettes over time, even if those changes have exceeded acceptable product variance guidelines. The result, say the researchers, is that consumers who buy the same brand of product are not made aware of how that product has been altered and what effect those alterations might have on their levels of addiction or harm. 

Despite the constant innovation of tobacco products, which in many cases have exceeded the levels of acceptable variance established within the tobacco industry, for the most part, these changes were not disclosed to consumers, say the researchers. 

The study builds on earlier research done at HSPH on how products are designed to enhance appeal and addiction. Tobacco companies have increased nicotine content over time, manipulated menthol and added candy-like flavors to enhance appeal to children.

The study was supported by the National Cancer Institute.

"Regulatory Assessment of Brand Changes in the Commercial Tobacco Product Market," Geoffrey Ferris Wayne, Greg Connolly, Journal of Tobacco Control

Harvard School of Public Health 19 06 09


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