As more consumers become
aware of medical alternatives to health and healing,
physicians and other health professionals face the
challenge of deciding what procedures, modalities, and
therapies might be incorporated into their practice or
recommended for patients to consider through
alternative health practitioners. According to a
survey by Jackson & Coker, a significant number of
healthcare providers are using some form of
complementary and alternative medicine (CAM)
to enhance their own health and well-being, or they have
introduced certain facets of alternative medicine into
their patient care.
Source: Jackson & Coker
When selecting a
therapy practitioner, focus on the issue you wish to resolve
- not simply how
much they charge. Your issue is never likely to be as simple
as which brand of
baked beans to buy. You are dealing with your mind, body and
spirit - you are
unique, not a mass branded cheap commodity.
Here are some
things to consider:
How long has
the therapist trained for? If a therapist is only
charging you 50% of the average professional fees, that
may reflect the fact that he or she may not have spent
as much time and money on professional training and
development as others who are charging higher fees.
It may also
be a reflection about their confidence in helping you
with issues. Would you select a brain surgeon who offers
a "Bargain Happy Hour Rate"? Mind and body therapy
is very powerful - don't look for bargains if you don't
want "bargain priced" results.
therapist is charging, say, £60 (or $120) and another
one is charging £100 (or $200), would you automatically
select the cheaper one? What if the cheaper one helps
you over 4 to 6 sessions but the one charging a slightly
higher fee resolves it in 1 or 2 sessions? The cheaper
therapist may end up costing you £240 ($ 480) 4 sessions
/ £360 ($720) 6 sessions, the "expensive" therapist may
cost you just £200 ($400) as fewer sessions are
Expect to pay
cheaper fees when you simply select a therapist.
However, when you select a practitioner who is also a
certified trainer, that higher qualification,
certification and experience will be reflected in higher
Does it make
sense to select a
practitioner based on the benefits you will get (resolving
your issues and
helping you make important life enhancing changes) or
"shopping" by price alone? As the saying goes, "You
what you pay for."
your local Alternative and Complementary Therapy Clinic.
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